Ultra chic ladies and gentlemen grace the runways nowadays wearing earth! You can even see a lot of celebrities donning on the same kinds of clothes. Earth, in this context, is the colour tone that is quickly becoming the trend nowadays. The earth tone is a colour scheme that is inspired by shades of browns, tans, greys, greens, oranges, whites, blues and some reds. These hues echo natural colours found in soil, moss, trees and rocks. Logically, it is earth-inspired.
Top fashion brands today have had their own versions of the earth tone collection, using the colour brown and green as the most pivotal template for their designs. Fabrics used in dresses and suits look more natural as they are handwoven from the most organic materials. Fashion accessories are also strategically modified to have that rustic, unsophisticated look. Nevertheless, the effect is more than striking as the look feels fresh.
The key to the success of these trends lies in the colours used. People are naturally gravitated towards earth colours because they look familiar and soothing to the eyes. In fact, research shows that certain colours help the eyes due to the light and spectrum associated with it. The darker and more natural the colour, the more soothing it is to the eyes. Some research points out that green is the most soothing colour. Green falls about right in the middle of visible light in the Electromagnetic Spectrum. Scientific research shows that green can be psychologically soothing because it is most visible in nature and our eyes strain the least when looking at green light.
Try to do an experiment and visit natural places today like parks. These reserves boast the most abundant green and earth tone colours you will ever see.